Veronika Heinrich began her education at the Ludwig Maximilian University in Munich. She studied theater studies with a focus on contemporary theater and dance theater and then completed a master’s degree in cultural and music management at the University of Music and Performing Arts Munich. In 2016, the discovered her passion for the independent scene through an internship at RODEO and worked for various festivals of the independent performing arts including DANCE, SPIELART, Munich Biennale and as a production assistant and in project management. Since the beginning of 2018, she has been working as a freelance cultural manager and production manager with and for Munich artists*, as well as for Tanzbüro München. She is also the Artistic Operations Office of HochX – Theater und Live Art. In 2020 she trained at the Academy for Performing Arts Producer of the Alliance of International Production Houses. After freelancing for Rat&Tat Kulturbüro, she has been a permanent part of the team since 2021.
She is particularly interested in creating fair working conditions in the performing arts for all those working in it.